Marquee Collection#90 April 30, 2011Posted by Gyaniz in Marquee Collection.
Tags: beer, brewing, hops
What are these and where are they used?
Ans.: Hops –They are used primarily as a flavoring and stability agent in beer, to which they impart a bitter flavor.
Superman threatens to renounce US citizenship April 29, 2011Posted by Gyaniz in News You Can Use, Trivia.
Tags: action comics, DC comics, man of steel, superman, US citizenship
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After years of declaring he stood for “truth, justice and the American way,” Superman has provoked the ire of rightwingers by threatening to renounce his US citizenship.
In the latest issue of Action Comics, which went on sale on Wednesday, the Man of Steel decides to take the step after he intervenes in a protest against the Iranian government.
After the Islamic regime brands his non-violent protest as an act of war taken on behalf of the US president, the DC comic hero says he will renounce his citizenship before the United Nations.
“I’m tired of having my actions construed as instruments of US policy,” he says.
Gyaniz is now on Facebook! April 24, 2011Posted by Gyaniz in Announcements.
Tags: Facebook, gyaniz
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Hi Folks, Gyaniz now has its own page on facebook. You can simply “Like It” and stay connected with all the happenings from the world of Gyaniz.
Star Tv unveils its HD identity April 23, 2011Posted by Gyaniz in Logos.
Tags: Asli HD, karan johar, Star TV
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Star India unveiled its new corporate logo, Hot Star, and announced the launch of five of its key channels in the high definition (HD) format. Speaking about the new corporate logo, Uday Shankar, chief executive officer, Star India, said, ”Our new corporate logo reflects the vigour and vitality of a new India that Star has been privileged to grow with.” The new logo has been designed by London-based brand solutions company – Venture 3, which had created the current StarPlus logo. Hot Star will be promoted internally, the company said.
The HD rollout from Star India includes channels – Star Plus, Star Movies, Star Gold, Star World and Nat Geo, all of which will sport the HD mark on their respective logos. Positioned as Asli HD, the channels will be available to viewers who have an HD television set, and who have subscribed the channels on DTH platforms. The content for the format will be shot in HD, recorded and edited in HD, and mixed for 5.1 Dolby surround sound.
Maruti Suzuki brings about a logo change April 23, 2011Posted by Gyaniz in Logos.
Tags: count on us, maruti, maruti suzuki, maruti suzuki logo, way of life
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The new Maruti Suzuki India branding sees both logos untouched but what has been altered is the positioning of the logos. It just seems that the company has moved from saying ‘Count on us’ to ‘Way of life’.
Interglobe unveils a new logo April 23, 2011Posted by Gyaniz in Logos, Marketing.
Tags: Accor, Indigo, Indigo airlines, Interglobe
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InterGlobe, the Indian aviation and travel corporation which owns the low-fare airline IndiGo and operates a hotel chain as joint-venture with Accor has unveiled a new corporate identity.
It is credited to London brand consultancy Circus and Mumbai design agency Grandmother India. The new logo contains a symbol with six spokes with different lengths and colours. The spokes can animate to change their length and position. The main Interglobe logo and the logos of its six corporate divisions all use different interations of the symbol. The position of the “axle” in the symbol does however not change.
The six spokes probably represents to company’s six divisions (or ‘verticals’). The changing and fluid nature of the symbol represents change and fluidity, and the unchanging center probably stands for stability and sticking to core values.
Hindware has a new logo April 23, 2011Posted by Gyaniz in Logos.
Tags: hindware, hindware logo, sanitary products, somany group
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HSIL Ltd, the group behind India’s leading ceramics brand Hindware, announced a fresh identity for the iconic brand. Being one of the most trusted names in bathware for millions of customers across India, Hindware has suitably recognised their evolving perceptions and needs. In the past 50 years of its existence, Hindware has steadily developed into a brand which signifies utmost innovation and quality. The new identity reflects these values and the company is all set to position Hindware as a young, vibrant & contemporary brand which is representative of ‘Change, Positivity & Passion’ and in sync with what modern India believes in.
Eveready charges up Akshay Kumar April 23, 2011Posted by Gyaniz in Brand Ambassadors.
Tags: Akshay Kumar, eveready, eveready batteries, eveready industries, give me red
Eveready Industries India Ltd, India’s largest marketer of dry cell batteries has signed up Bollywood superstar Akshay Kumar as its brand ambassador. Eveready launched its first major advertisement campaign with the famous slogan “Give me Red”. The advertising byline of the popular Red series of batteries, it is today symbolic of the empowered urban lifestyle that the brand reflects.
Eveready is India’s largest marketer of dry cell batteries selling about 1.2 billion units annually. It is also the largest marketer of torches selling more than 2 million pieces per annum. Apart from batteries and torches, Eveready offers a basket of FMCG products that find place in every household. This includes rechargeable batteries, CFL & GLS lamps and packet tea. Eveready has one of the most extensive distribution networks in India of over 4000 distributors reaching out to more than 1 million retail outlets directly. Its products are available in more than 3 million outlets in the country.