Sonakshi Sinha the new face of Provogue March 24, 2011
Posted by Gyaniz in Brand Ambassadors, Marketing, News You Can Use.Tags: Katrina Kaif, Provogue, Sonakshi Sinha
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Sonakshi Sinha was announced as the new face of Provogue, at Yash Raj Studios in Andheri, Mumbai. The 23-year-old fashion designer turned actor replaces Katrina Kaif as the face of the brand’s Women’s Wear.
Tees Maar Khan: Disaster for the 11 marketers, is Sheila the only saving grace? December 26, 2010
Posted by Gyaniz in Marketing.Tags: airtel, Akshay Kumar, boroplus, Cruz, Dainik Bhaskar, Emami, Farah Khan, Fila, Gitanjali, Go Jiyo, Katrina Kaif, Provogue, R Mall, Sheila ki Jawani, Tees maar khan, V Mart, Veet
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In a massive brand integration campaign, producers of Tees Maar Khan have inked co-promotion deals with 11 brands ranging from telecom to FMCG. The companies include Airtel, Provogue, Fila, Veet, Gitanjali, R Mall, V Mart, Cruz, Go Jiyo, Dainik Bhaskar and Emami. The total net worth of the deals stand at over Rs 10 crore.
Emami’s Boroplus can still save the day for themselves as they would employ the popular “Sheila ki Jawani” in their campaign.
The movie has been heavily taken down by the critics who have started saying that its not even worth a free ticket, which is a first of sorts with a Farah Khan production. While the box office opening has been second only to Dabangg but a lot is left to be desired in the forthcoming weeks performance.
As a credible brand ambassador, Akshay Kumar has taken a beating the entire year and is a lesson in himself for marketers for the “Avoidables”.
Sonakshi Sinha to replace Katrina Kaif as the new brand ambassador for Dyna Soap December 24, 2010
Posted by Gyaniz in Brand Ambassadors, Marketing, News You Can Use.Tags: Dabanngg, Dyna Soaps, Katrina Kaif, Salman khan, Sonakshi Sinha
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Sonakshi Sinha enters the world of endorsements with the announcement of she being named as the new face of Dyna beauty Soap. The 23-year-old Dabangg Actress replaces Katrina Kaif as the brand ambassador of the soap brand.
Lakme’s new brand ambassador is Shakti Kapoor’s daughter Shraddha Kapoor September 22, 2010
Posted by Gyaniz in News You Can Use.Tags: Aishwarya Rai, Amitabh Bachchan, Amrit Maghera, Bipasha Basu, Indrani Das Gupta, Katrina Kaif, Lakme, Lakme fashion week, Lisa Haydon, Lisa Ray, R Madhavan, Raima Sen, Rekha, Shakti Kapoor, Shraddha Kapoor, Teen Patti, Yana Gupta
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Lakme’s new brand ambassador is Shakti Kapoor’s daughter Shraddha Kapoor.
After models like Indrani Das Gupta, Amrit Maghera and Lisa Haydon, actress Shraddha Kapoor will endorse cosmetic giant Lakmé as its new face. In the past, a bevy of beautiful women including Rekha, Aishwarya Rai, Bipasha Basu, Lisa Ray, Yana Gupta, Raima Sen and Katrina Kaif endorsed Lakmé.
As the new face for the brand, Shraddha will be part of the advertising campaigns and will also walk the ramp at the grand finale of Lakmé Fashion Week. She made her debut in a film, Teen Patti alongside Amitabh Bachchan, R Madhavan, and Raima Sen in 2010.
Asin is the new brand ambassador of Lux September 17, 2010
Posted by Gyaniz in News You Can Use.Tags: Aishwarya Rai, Asin Thottumkal, brand ambassador of lux soap, Katrina Kaif, Lux soap, Priyanka Chopra
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Asin Thottumkal has joined the ranks of Aishwarya Rai, Priyanka Chopra and Katrina Kaif as the new brand ambassador of Lux soap.












