News You Can Use

Winners of Australian Open 2011: Novak Djokovic and Kim Clijsters

The third seed Serbian Novak Djokovic clinched his 2nd Australian Open defeating Andy Murray in straight sets 6-4, 6-2, 6-3. Even the third seed Belgian Kim Clijsters won the championship title by destroying Chinese hopes in Li Na by 3-6, 6-3, 6-3.

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Marketing, Marquee Collection, Technology

Marquee Collection#77

Identify this invention which is widely used across the globe in its modernized avatar. (Hint: Think ancient) Ans.: Vending Machine. The first recorded reference to a vending machine is found in the work of Hero of Alexandria, a first-century engineer and mathematician. His machine accepted a coin and then dispensed a fixed amount of holy… Continue reading Marquee Collection#77

Marketing, New product launch, News You Can Use, Trivia

Indian Railways to launch India’s first magazine for train passengers

Indian Railways is all set to launch its first-ever print publication on April 16, marking the occasion of Rail Diwas. Titled Rail Bandhu, this magazine will be a monthly, and will be launched in the premium trains of Northern Railways. In the pilot run, the title will be distributed free of cost to the passengers… Continue reading Indian Railways to launch India’s first magazine for train passengers

Brand Ambassadors, Marketing, News You Can Use

Sachin Tendulkar signs up with Coca Cola and S. Kumars

Tendulkar has signed deals worth Rs. 12-13 crore with apparel maker S Kumars Nationwide (SKNL) for their brand World Player, within days of Coca-Cola announcing a Rs 20-crore, three-year contract with him. SKNL already has big brand ambassadors such as Shah Rukh Khan for Belmonte and Amitabh Bachchan for luxury suitings brand Reid and Taylor.… Continue reading Sachin Tendulkar signs up with Coca Cola and S. Kumars

Music, News You Can Use

Bharat Ratna Bhimsen Joshi passes away at the age of 89

Veteran vocalist and Bharat Ratna Pandit Bhimsen Joshi has passed away at 8 am on Monday in Pune's Sahyandri Hospital at the age of 89 years. A musical marvel, who lifted the listeners to a divine experience with his singing, Pandit Joshi was born in the town of Gadag in the northern part of Karnataka… Continue reading Bharat Ratna Bhimsen Joshi passes away at the age of 89