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IIFA and Amitabh Bachchan part ways January 30, 2011

Posted by Gyaniz in Brand Ambassadors, Marketing.
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Amitabh Bachchan has been dropped from the position of IIFA’s brand ambassador. The actor remained the face of the international award show for past 10 years ever since the awards began in the year 2000. “Not coming to Toronto IIFA. IIFA says my services are not required,” he tweeted.

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