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Brett Lee to endorse Castrol February 14, 2011

Posted by Gyaniz in Brand Ambassadors, Marketing, News You Can Use.
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Brett lee castrol gyaniz

Brett lee castrol gyaniz

Castrol India has roped in Australian speedster Brett Lee as its global brand ambassador for the next two years.

In his role as brand ambassador, Lee will spearhead Castrol’s above the line and below the line brand activities including its initiatives in the digital space which includes castrolcricket.com – the home of the Castrol Index.

Lee launched Castrol’s signature tune for the Castrol Index, which will be played live in all stadiums of the World Cup where the Castrol Index will be shown live during matches. The tune has been composed and recorded by Lee’s band – White Shoe Theory .

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