Brands, FMCG/CPG, Marketing

“The brand that won the world war but lost at market”​ – Complan!

When British soldiers landed on the beaches of Normandy during World War II, they were carrying more than just ammunition for firepower. They carried with them a powdered nutritional supplement called Complan which had been introduced by Glaxo. 70 years later, the world war for health drinks existence has battered 2 iconic brands in the… Continue reading “The brand that won the world war but lost at market”​ – Complan!

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News You Can Use, Sports, Trivia, TWTW-The Week that Was

Who is this guy, Steve Darcis?

  Now known as the giant killer who led to Rafael Nadal's exit in the first round from Wimbledon.   Who is he? 29 years old Country-Belgium Highest ATP Ranking- 44 Current ATP Ranking- 135 2008- defeated Robin Soderling in an ATP event final 2011- defeated Michael Llodra in 1st rd of French Open 2011- defeated Nikolay… Continue reading Who is this guy, Steve Darcis?

Quiz Reviews, Trivia

Cerebration-The Hindu Businessline Quiz- Delhi

QM- Giri "Pickbrain" Prelims:- 1.Which Indian woman was the first woman to captain a 787 dreamliner? Ans. Nivedita Bhasin 2. Which photo sharing app was recently acquired by Facebook? Ans. Instagram 3. Which company owns brands like thermocot, bumchums? Ans. Rupa 4. Vyomesh joshi has recently joined which Indian IT major? Ans. Wipro 5. Which… Continue reading Cerebration-The Hindu Businessline Quiz- Delhi

Quiz Reviews

Brand Equity Quiz’ 2012- Delhi Prelims

1. Which is the costliest city in India for Office rentals? Ans. Delhi 2. Which is the most attractive business & engineering employer in the wold? Google/Facebook/Apple? Ans. Google 3. Suresh & Ramesh from Jo Khaye Kho Jaye campaign, name the brand? Ans. Cadburys 5 Star 4. WHo has been chosen as the brand ambassador… Continue reading Brand Equity Quiz’ 2012- Delhi Prelims

Into the Wild

Into the Wild#2 Genghis the legendary Tiger of Ranthambore

In the 80s, he was known for his unique style of hunting his prey by driving it to the lake and then snatching it right from the jaws of the crocodiles, unfortunately he fell to the poachers, but has remained a legend. How does the world know him better? Ans.: Genghis the Tiger, of Ranthambore,… Continue reading Into the Wild#2 Genghis the legendary Tiger of Ranthambore