Brand Ambassadors

Samsung signs on David Beckham, boosts its London 2012 Olympics marketing campaign

David Beckham is the new brand ambassador for Samsung. The firm has already agreed a deal to be the worldwide Olympic partner for wireless communication equipment. Commenting on the exciting marketing news to goal.com, Samsung vice-president Gyehyun Kwon spoke of his delight at agreeing terms with Beckham. He said: “David has been actively taking part… Continue reading Samsung signs on David Beckham, boosts its London 2012 Olympics marketing campaign

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Castrol India signs up Sachin Tendulkar as brand ambassador

Auto Lubricant major Castrol India has struck a two-year long brand endorsement deal with cricketer Sachin Tendulkar for an undisclosed amount. Tendulkar joins the list of Castrol brand ambassadors that includes high profile names in the field of sports such as footballers Cristiano Ronaldo and David Beckham, along with cricketers Rahul Dravid and Adam Gilchrist.… Continue reading Castrol India signs up Sachin Tendulkar as brand ambassador

Marquee Collection

Marquee Collection#33

Q. Identify the sportsperson from the ad and his claim to fame. (All clues in the picture) Ans.: 92-year-old Fauja Singh of Great Britain broke his own world-record for fastest marathon for a runner 90+. His time of 5:40:03 beat his previous best of 6:11:09 set at the London Marathon in April 2003. In 2004,… Continue reading Marquee Collection#33