Brand Ambassadors, Marketing, News You Can Use

Sonakshi Sinha the new face of Provogue

Sonakshi Sinha was announced as the new face of Provogue, at Yash Raj Studios in Andheri, Mumbai. The 23-year-old fashion designer turned actor replaces Katrina Kaif as the face of the brand's Women's Wear.

Advertisements
Marketing

Tees Maar Khan: Disaster for the 11 marketers, is Sheila the only saving grace?

In a massive brand integration campaign, producers of Tees Maar Khan have inked co-promotion deals with 11 brands ranging from telecom to FMCG. The companies include Airtel, Provogue, Fila, Veet, Gitanjali, R Mall, V Mart, Cruz, Go Jiyo, Dainik Bhaskar and Emami. The total net worth of the deals stand at over Rs 10 crore.… Continue reading Tees Maar Khan: Disaster for the 11 marketers, is Sheila the only saving grace?

News You Can Use

Lakme’s new brand ambassador is Shakti Kapoor’s daughter Shraddha Kapoor

Lakme's new brand ambassador is Shakti Kapoor's daughter Shraddha Kapoor. After models like Indrani Das Gupta, Amrit Maghera and Lisa Haydon, actress Shraddha Kapoor will endorse cosmetic giant Lakmé as its new face. In the past, a bevy of beautiful women including Rekha, Aishwarya Rai, Bipasha Basu, Lisa Ray, Yana Gupta, Raima Sen and Katrina… Continue reading Lakme’s new brand ambassador is Shakti Kapoor’s daughter Shraddha Kapoor

Marquee Collection

Marquee Collection#1

Introducing the new series# Marquee Collection-Connect qs with a hint of current. 1. Identify and connect the following: Ans.: Ruth Handler(Mattel)-the creator of Barbie Doll. Katrina Kaif has been selected as the ‘Indian Face’ of Barbie Doll. Mercedes Benz Fashion Week 2009 saw The Barbie Runaway Show being held as one of the events.

TWTW-The Week that Was

The Week That Was #14

1. Who is he from the world of motorsport, and his creation's claim to fame? Ans.: Ross Brawn of Brawn F1 team which he bought from Honda. In its inaugral race the team secured the first two podium finishes. 2. Who is she from the world of politics, and who brought her into the news… Continue reading The Week That Was #14