Brand Ambassadors, News You Can Use

Valentino Rossi endorses Oakley

Rossi has joined the Oakley family as a brand ambassador. He said: "I chose to work with Oakley because they share my ambitious nature. Their focus on technology and innovation is what makes the quality of Oakley products so exceptional." Rossi currently endorses Oakley's holbrook Sunglasses, and is working with the company to design the… Continue reading Valentino Rossi endorses Oakley

Marketing, News You Can Use

Mahindra 2 wheelers all set to enter Moto GP

After entering in F1 racing, now India is all set to make debut in MotoGP, the world’s premier motorcycle championship in next season. The initiative has been taken by Mahindra 2Wheelers who enters the race which may give a big push to the company’s marketing and brand-building efforts. Mahindra participate in 125cc category with two… Continue reading Mahindra 2 wheelers all set to enter Moto GP